Keith Hurley

the state of gaming

For my final year project I looked to the gaming industry. The video game Pong is considered to be the birth of the industry, spawning a wave of arcades to open up to feed the hungry, new found audience. As this audience grew up, so did the industry. Going from a hugely social aspect in the arcades, to an almost full circle with a new, matured and technically advanced culture. Social media games, mobile games, online multiplayers are examples of how social our games have become again. My animation is a time line on the growth of the industry, and how it changed each generation reacting to its ageing audience and how the trends will likely continue.

contact keith

Tel_ 087 760 2660
Email_ keith-hurley@hotmail.co.uk
Web_ www.keithhurleydesign.com
Dribble_ TheSkinnyKey

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